10+ Top Shopify Email Marketing Programs

 One of the most effective ways to boost a store's sales is through email marketing. According to a study, you can get $44 back for every $1 you spend on email marketing. Over the past ten years, email marketing has been the most effective strategy for promoting online businesses.

Additionally, studies have shown that compared to new customers, repeat customers produce orders with higher order values and more frequent transactions. It has also been demonstrated that convincing current customers to make larger purchases is simpler than winning over new ones.
Finally, you can easily increase the sales of your company by using email marketing to recover abandoned carts. You must have the best Shopify email marketing tool in your toolbox if you want to succeed with email marketing on this platform.

I'll introduce you to the top email marketing tools for Shopify stores in this article.
Let's get right to the specifics.

What makes a great email marketing app for your Shopify store

    Let's quickly review what a good email marketing tool should allow you to do for your Shopify store before we get started. Features to have are:
  • - Forms that directly integrate with Shopify – As soon as you set up the integration, any form on your Shopify site should instantly connect to your email marketing tool without requiring you to add any code.
  • - Contact syncing – Direct access to your email tool should be possible for both new and existing customers' contact details and order histories. Numerous tools can import all Shopify contacts automatically and set the subscribe or unsubscribe status based on whether or not contacts opt-in during checkout.
  • - Segmentation – You should be able to create customer segments using various sets of criteria with a good email tool. Some would even go so far as to allow you to track the products that customers have seen but not bought and allow you to create segments based on these criteria. As soon as you import your contact list from Shopify, a good email marketing tool will offer pre-designed segments for you.
  • - Automated/triggered email Campaigns – Automated campaigns like abandoned cart notifications, order confirmations, cross-selling and up-selling promotions, and suggested product emails are a must-have in an email marketing tool if you want to significantly increase your store's sales.
  • - Reporting – Your email marketing service should be able to show how much money each individual email has brought in so you can gauge how successful each campaign is.
  • - User-friendly email editor – You can quickly and easily create your emails without knowing any programming language by using an intuitive visual editor that enables you to drag and drop text and images into your email.

The list of the top email marketing tools for your Shopify store is now ready to be discussed.

Top 10 Best Email Marketing apps for Shopify stores

1. AVADA Email Marketing

One of the best email marketing tools available is AVADA Email Marketing, particularly for new users who are trying to understand email marketing. It is also one of the email marketing tools that offers the best value for your money. In addition to being free, it has lots of great features like marketing automation, landing pages, polls, dynamic content, and more, and it's simple to use. Direct integration gives Shopify store owners the ability to synchronize customer data and goods as well as start automation. The user-friendliness of AVADA Email Marketing will be very beneficial for email marketing beginners. It has all the features you'll need to set up and manage a successful marketing campaign.

Features:

  • New subscriber acquisition
  • Segmentation
  • Cross-sell, Upsell Emails
  • Smart email builder: drag and drop everything!
  • Workflow split
  • Newsletter Popup/Spin to Win
  • Ready-to-use email templates
  • Auto-sync customer data
  • Track ROI by advanced reports

AVADA Email Marketing’s Pricing: Free

2. Omnisend

One of the best email marketing tools on this list is Omnisend, which users rate highly for value. When building an email series on other platforms, a variety of tasks that frequently require manual completion are made simple by robust automation and workflow. Dynamic sign-up boxes, pop-ups, and landing pages can be used to grow email lists and attract new leads thanks to seamless integration with Shopify. For whom is this tool ideal? Businesses that don't want to invest a lot of time in developing automated email campaigns.

Ominisend’s Pricing:

  • Free: up to 15,000 emails a month or 2,000 emails a day. Omnisend also provides a 14-day trial free of charge on Standard and Pro tiers.
  • Standard: starts at $16 a month for up to 5,000 subscribers and 60,000 emails per month. Price changes depending on the number of subscribers.
  • Pro: Begins at $199 a month for up to 9,000 users, with unlimited email. Price changes depending on the number of subscribers.
  • Enterprise: this plan costs a flat $2,000 a month and offers features tailored for enterprise use such as single sign-on and unlimited emails and subscribers.

3. Constant Contact

In 1995, Constant Contact was one of the first companies to offer email marketing services. Constant Contact offered one of the most streamlined drag-and-drop editors at the time. Constant Contact is simple to integrate with Shopify's e-commerce app, but some users complain that the program's capability for tracking sales makes it less appropriate for eCommerce. For whom is this app ideal? Instead of sending revenue-generating newsletters, merchants are more concerned with sending transactional and newsletter-style campaigns.

Constant Contact’s pricing:

  • Email: ranges from $20 a month for up to 500 subscribers to $335 a month for up to 50,000 subscribers. This pricing plan does not provide email automation or coupons.
  • Email Plus: ranges from $45 a month for up to 500 subscribers to $335 a month for up to 50,000 subscribers. Includes automation, subject line testing, and coupons.

When you reach 10,000 users, the costs of the Email and Email Plus plans are equal. Constant Contact also offers one of the best free trials, including live expert assistance and 60 days of full function access.

See more: https://blog.avada.io/resources/best-email-marketing-tools-for-shopify.html


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